Transforming financial services from an industry to a community.

We are a group of finance industry veterans, entrepreneurs, tech enthusiasts, and data scientists.

Our story

VettaFi was created by unifying complementary businesses who shared a common vision for client success, the value of relationships, and the importance of data.

In May 2022, the teams from ETF Trends, ETF Database, Alerian and S-Network Global Indexes merged to form VettaFi. In October 2022, VettaFi acquired Advisor Perspectives, the leading publisher for registered investment advisors, wealth managers, and financial planners. Together, we are dedicated to providing insights and specialized services that allow asset managers and investors to engage, grow, and thrive.

We invest in technology and talent that strengthens our offerings for our clients.

VettaFi logo

What’s in a name?
In our case, a lot.

Vetta in Sanskrit means "one who knows”, an expert. Fi is short for Finance, our world. As "students of the markets", we are constantly vetting our ever changing industry landscape.

Knowledge is power and we aim to provide investors and clients our collective wisdom to help drive growth and deliver positive outcomes.


Committed to our clients, partners, and each other.

  • Success icon
    Our clients' success is our success.
  • Results icon
    Bold action creates the best results.​
  • Integrity icon
    Integrity is the seed of achievement.​

Interested in joining VettaFi’s mission?

We’re building killer teams with aligned goals and values…and we're having fun while doing it!

Join our team